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How Increasingly Rich Google SERPs Affect Your Online Visibility
Google has always maintained that it wants to give its users the very best results by returning higher quality and relevant websites whilst at the same time providing additional detailed information on...
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The State of Search Marketing 2012
Many online businesses may not be aware that Google is constantly announcing changes to the way it lists websites in its search engine results pages (SERPs). Google has certainly taken great pains to...
View ArticleWhy Social Media Can Help Your Business
Social media is a ubiquitous phrase that for many working in digital marketing and the world of search engine optimisation (SEO) is seen as a tool to help drive traffic and promote offers through...
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5 Simple Ways to Promote Your Business on Google
Google is the leading search engine, with a comfortable 90.73% UK market share on Google.co.uk and Google.com as of June 2012. It’s the first destination for users as they decide what they want to buy,...
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Why Onsite SEO Benefits Website Usability
As you will know, search engine optimisation (SEO) is a technique used to improve rankings in search engine results pages (SERPs). Google itself tell us that for a website to improve its rankings, it...
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Pre Site Launch and Post Site Launch SEO Checklist
There’s a lot to think about when putting a new site live. For developers, it’s easy to become so absorbed in it that the little things can get overlooked and certainly from an SEO perspective then its...
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How To Prevent A Drop In Rankings After A New Site Launch
It’s a concern to all webmasters when launching a new site – what if it affects my SEO work thus far? There are some things you should be aware of before you launch a new site, so here’s a few ways...
View ArticleTo Buy or Not to Buy: 5 Reasons for Moving Your Shop Online
With the UK still trying to recover from the recession, the high street is taking time to claw back customers and continue successful trading. It comes as no surprise then that we find more businesses...
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The Death Of The SEO Agency?
For the last couple of years we’ve often heard the swirl of rumours surrounding the longevity of SEO, with many suggesting that SEO is dead. Let’s remember that SEO isn’t just about Google; if it was...
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How To Track User Website Activity In More Detail
You have a website. It gets traffic. You get some conversions. But do you really know your customers and how they are engaging on your website? Understanding your audience is the first step in learning...
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